THEROOH
THE ROOH

The Anti-Tarnish Promise

Shower in it. Sweat in it. Live in it. It stays luminous.

Most jewellery asks you to take it off — before the gym, before the shower, before the rain. THE ROOH was engineered to do the opposite. Our anti-tarnish finish is built to survive the life you actually live.

What “anti-tarnish” really means

Tarnish happens when base metals react with moisture, sweat, and air. Our three-layer micron-bonded plating seals the base metal completely, so there is nothing to react. The result: colour that holds, brilliance that lasts.

Tested against real life

We test every collection against chlorinated pools, salt water, sweat, perfume, and humidity. If a piece carries the ROOH name, it has earned it.

Can I wear it in the shower?+

Yes. Our anti-tarnish pieces are safe for daily contact with water. Pat dry afterwards to keep them at their brightest.

Will it turn my skin green?+

No. We use hypoallergenic, nickel-safe bases under the gold layers.

How long does the finish last?+

With normal care, the finish holds for years. Every piece is backed by our lifetime anti-tarnish guarantee.

The Anti-Tarnish Promise · THE ROOH